It is not easy to price your class offerings in a way that encourages commitment and growth. Many studios start out offering a single class at a competitive rate, so … Read More
Inspired by Pilates studios that encourage or require their students to wear grip socks, I began wearing my toe-free socks to Vinyasa and Kundalini classes. With the right yoga sock, … Read More
What motivated you to open your own studio? It’s safe to assume you were passionate about yoga and inspired to share your practice with individuals living in your community. … Read More
This fall, B Yoga is announcing the launch of B CLEAN, an antibacterial mat spray created by the B Yoga team themselves. After studio and consumer requests, B Yoga has … Read More
It is hard to go a day without hearing about climate change, but there isn’t much discussion about what small businesses can do about it. You will be surprised how … Read More
Music can be used for a variety of purposes in yoga studios, both in the lobby/retail area and in class.
The soundtracks you choose affect both employees and customers, so … Read More
Yoga instructors interested in incorporating elements of ritual and mindfulness into their practice may look to Celebrants — those certified to lead non-demonitational ceremeonies — in their communities for ideas. Here … Read More
As a franchise owner, I’ve learned that you are only as strong as your team.
That’s why we emphasize the importance of building up the identities of our teachers in … Read More
Hosting yoga-inspired events is a great way for studios to engage their communities outside of their four walls. In addition, they can serve as an extra revenue source beyond membership … Read More
The one thing that everyone walking into your studio needs is a yoga mat.
There is no question that your student will get more out of their practice if they … Read More
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