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“Come as you are” is a common phrase used at Shakti Power Yoga in Nashville, Tennessee. And that translates to its social media as well.
“It’s really a lot about … Read More
Do you have a unique selling proposition (USP)?
Defined by Entrepreneur as “the factor or consideration presented by a seller as the reason that one product or service is different … Read More
October has become the month to raise awareness for breast cancer. And yoga studios are getting involved.
It is said approximately 300,000 people are diagnosed with breast cancer each year, … Read More
When InBALANCE Yoga’s childcare became a money pit, Jen Schnabel realized something had to change.
Opening her studio in Orem, Utah, in 2016, the owner explained she has had childcare … Read More
Rebecca Schefstrom is the founder and owner of Urban Balance, a company focused on bringing yoga into the workplace. She sat down with Mindful Studio Magazine to chat about the … Read More
Since opening in 2008, Wendy Klein has classified her teachers and front desk staff as employees at Nandi Yoga.
“We’ve chosen a path that feels right for us,” said Klein, … Read More
Childcare at Be Luminous Yoga is a community affair.
“It’s a really amazing community builder, the way the moms are engaged with each other, the way the parents get involved … Read More
Choosing Yoga Mats to Sell/Rent
There’s a variety of things to consider when choosing what yoga mats to sell or rent in your studio. Arin Takeuchi, the marketing manager of … Read More
In order to stand out, you don’t need to be necessarily ostentatious and flashy. Sometimes, it’s as simple as returning to the basics.
Vittoria Palazzi, a co-owner of OmBase in Portland, … Read More
HeartBEATS was a natural evolution of 405 Yoga’s Vinyasa and Power Flow styles, complemented by a bit of wit from its creator, Annie Shiel.
“The name HeartBEATS came out of … Read More