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About Heather Hartmann

Heather is an editor at Peake Media. You can email her at heather@peakemedia.com.

Latest Posts | By Heather Hartmann
What You Need to Know About Live Chat
6 months ago

What You Need to Know About Live Chat

By  •  Reach

In business, the conversion rate of leads from your website is higher if live chat is involved.

“They’re going to be 15 to 20 percent higher for converting a website …
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Introductory Series Battles Fear of Yoga
6 months ago

Introductory Series Battles Fear of Yoga

Yoga can be an intimidating thing to the new client. With the plethora of poses and styles, the beginner yogi can be afraid of ever even trying it.

Christa Smith, …
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Self-Marketing Tips for Yoga Teachers
6 months ago

Self-Marketing Tips for Yoga Teachers

By  •  Grow

When Jessica Mahler first moved to Washington D.C., she was apprehensive of social media. But overtime, the truth hit her.

“I realized that if I wanted to get anywhere and …
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A Passport to New Client Retention
6 months ago

A Passport to New Client Retention

By  •  Reach

While some yoga studios have punch cards, Wanderlust Yoga Austin has a passport.

“Our passport program is designed for new clients that are doing our introductory offer,” said Maile Floyd, …
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Six Ways to Increase Social Media Savvy
7 months ago

Six Ways to Increase Social Media Savvy

By  •  Reach

Forty-one percent of Americans say it’s key that businesses have a strong social media presence.

In fact, most of the stats compiled in Hootsuite’s “125+ Essential Social Media Statistics Every …
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Tips on Incorporating Yoga for Kids in Your Studio
8 months ago

Tips on Incorporating Yoga for Kids in Your Studio

A large part of StuidoB Yoga Center’s culture in Danville, Pennsylvania, has to do with one distinct population: kids.

Becky Duignan, the owner of the studio, shared through the years …
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Show Me The Money
1 year ago

Show Me The Money

Payroll isn’t a fun topic, but it is a necessary one. So, when it comes to payroll and building a payroll structure, what do you look at?

“One of our …
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Working Out Workshops
1 year ago

Working Out Workshops

In her opinion, Annie Moyer said just because a workshop’s title has “yoga” in it doesn’t mean much anymore.

“I’m sad to say that, but I also think it’s a really …
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Making Marketing Noise
1 year ago

Making Marketing Noise

By  •  Reach

In terms of competition, the fitness industry is fierce. “There’s so much competition out there, not only among yoga studios, but we’re also competing against every other lifestyle and fitness brand,” …
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Beauty of the Boutique
1 year ago

Beauty of the Boutique

By  •  Grow

It’s one thing to have shelves with products for sale at your studio. It’s another to have a successful boutique.

At Yoga Centered Studio, shopping at her boutique is an experience, …
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