The number of Americans practicing yoga has grown by over 50 percent in the last five years. Wonderful news, but it does mean operating in an increasingly competitive market. For a yoga … Read More
From the Yoga Sutras: sthira-sukham-āsanam — One’s connection to the earth (asana) should be steady (sthira) and joyful (sukham).
As the yogic philosophy teaches us to seek ease in our … Read More
When speaking with studio owners or potential owners about the benefits of a studio franchise, I liken it to the practice of yoga itself. The franchise is like the floor … Read More
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