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Posts By Rachel Zabonick

Latest Posts | By Rachel Zabonick
Direct Mail is Alive and Well
3 months ago

Direct Mail is Alive and Well

By  •  Reach

Over the years, you’ve likely heard the phrase “direct mail is dead.” But is it really? According to the latest stats from the Data & Marketing Association (DMA), you should …
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The  Foundation of Your Studio
11 months ago

The Foundation of Your Studio

The flooring within your studio is literally its foundation — the place where students hone their practice and work to ground themselves. Therefore, ensuring you have the right flooring must be conducive …
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My Mantra: Courageous as a Lion
11 months ago

My Mantra: Courageous as a Lion

Bethany Lyons ended up in her first Power Yoga class by mistake. At the time, she was dancing with a small ballet company outside of Philadelphia, had a rehearsal that …
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The Final Pose: The Yoga Space
11 months ago

The Final Pose: The Yoga Space

 

Kaitlyn McConnell, the manager of The Yoga Space, describes the importance of passion.

How did your yoga studio come about? What was your vision or mission? Michele Loew purchased …
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Yoga Mats with Integrity
11 months ago

Yoga Mats with Integrity

By  •  News

Michael Patton of Yoga Vida offers Jade Yoga mats in his studios. Read here about the positive impacts he has found since partnering with them.

 

Yoga Vida’s mission is, …
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Quality Over Quantity
1 year ago

Quality Over Quantity

Why it’s important to have quality teachers at your studio, versus a large quantity of unqualified ones.

  For Dora Gyarmati, the owner of Spira Power Yoga in West Seattle, …
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Branding Benefits of Selling Apparel
1 year ago

Branding Benefits of Selling Apparel

By  •  Grow

Imagine you could have a walking billboard for your studio that would showcase your brand wherever your students went, whether they were out for a cup of coffee or doing …
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Streamline Your Billing Process, Boost Your Profits
1 year ago

Streamline Your Billing Process, Boost Your Profits

What would you think if I told you there’s a studio owner out there that grew their bottom line by 30 percent, without adding a new program or service? You’d …
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My Mantra: A Journey of Self Discovery
1 year ago

My Mantra: A Journey of Self Discovery

Alex Cole was introduced to yoga by his wife Terri, who had discovered yoga through the home workout series “Power Yoga 3” by Bryan Kest. Living in Lake Tahoe, there …
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The Final Pose: Flow Yoga Center
1 year ago

The Final Pose: Flow Yoga Center

Flow Yoga CenterEst. 2004Washington, DC Debra Perlson-Mishalove created an authentic community within her yoga studio.

How did your yoga studio come about? What was your vision or …
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