Intentions

What better way to start Spring off than with a bit of cleaning? OK, no one really loves the idea of taking time out of their schedule to clean, but …
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As a yoga studio owner, you likely find joy in being able to share your love of yoga with others. But because your yoga studio is a business, sometimes situations …
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When your employees spend most of their time at work, it makes sense that in-house romances can occur. According to data from job search platform Comparably, 34 percent of men …
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“Everyone was like ‘You guys are going to open a studio and get married at the same time?’ And I said, ‘yeah, that’s how we roll’” said Becky Nickerson, co-owner …
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Over the years, you’ve likely heard the phrase “direct mail is dead.” But is it really? According to the latest stats from the Data & Marketing Association (DMA), you should …
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SEO, or search engine optimization, can improve your studio’s traffic, whether it’s getting students to your website or getting them through the door. SEO, simply stated, is writing your content …
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While you should show love for the people you care about all year, it seems February is especially the time to do so. With Valentine’s Day quickly approaching, it’s time …
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A company’s name plays a monumental role in a brand’s growth. It’s the first thing customers see, it sums up everything the company is about and it’s your unique take …
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A studio’s products can be as important to the practice as the instructors are for some yogis. Whether it’s an apparel line or a full branded merchandise line, it can …
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Email marketing is a powerful way to connect with potential leads and your members. It can be a personal way to reach your target customers. But how do you know …
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