You own a yoga studio, not a photography business, so media might not be your strength. However, the visual can be a powerful tool for your studio, if used correctly. … Read More
The new year is right around the corner, which means new chances and new students.
However, are you ready to roll out your marketing plan? Or are you still unsure … Read More
It is an exciting time when a studio opens multiple locations. You are able to reach more students, create a larger brand and figure out what works and what doesn’t … Read More
How to create wonderful events through logistics, locals and listening.
From chocolate and cheese tastings to yoga on a horse farm, Diane Sutrick looks to get creative with events at … Read More
“Come as you are” is a common phrase used at Shakti Power Yoga in Nashville, Tennessee. And that translates to its social media as well.
“It’s really a lot about … Read More
It’s hard to be satisfied with the revenue you bring in, big or small, because there are always more goals you want to reach or dreams to which you aspire. … Read More
Do you have a unique selling proposition (USP)?
Defined by Entrepreneur as “the factor or consideration presented by a seller as the reason that one product or service is different … Read More
Everything we know about a company is because of its brand. It is the link that connects the company to the customer and vice versa. As a yoga studio, branding … Read More
Discount’ and ‘sale’ can be terrifying words. It can feel like you are devaluing your service by putting your prices at a lower rate for various reasons. However, if done … Read More
Who are you?
It’s a simple question in structure, but the answer can be hard to find. However, when it comes to branding, knowing the answer for your yoga studio’s … Read More
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