When it comes to explaining things to someone, the way you naturally speak is almost always much easier to understand than reading text. Because of this, creating video content can … Read More
College towns have their own life, their own unique air about them. As a studio owner in College Park, Maryland, home of the University of Maryland, Kelsey Starr, the founder … Read More
Establishing a brand that resonates with students should be high on the priority list of any studio owner. YogaWorks is one of the most well-known yoga brands in the U.S., … Read More
Still wondering what to get your mom for Mother’s Day? This year you can participate together in something a little more meaningful than a card and flowers. May 12-14 you … Read More
Online customer reviews can make or break a business, especially a small one. According to a survey conducted by BrightLocal, 84 percent of people trust online reviews as much as … Read More
It is common for people to get anxiety or nerves before walking into a new yoga studio for the first time. Where are the locker rooms? Which direction do they … Read More
We’ve seen it proven time and time again — the Internet is one of the world’s, and a business’, most powerful tools.
Websites not only ease the burden of a … Read More
Beauty brand Calgon once used the slogan, “take me away,” in their advertisements. Taking clients away is exactly what yoga studios that host retreats do.
Debra Murphy, the director of … Read More
Creating a strong and engaging brand through social media.
Social media can be a great way to reach out to your community and other like-minded people, but it can also … Read More
It can sometimes feel like there isn’t enough hours in the day to run your studio, teach and have a personal life. Extreme multi-tasking can sometimes mean nothing ever gets … Read More