Establishing a brand that resonates with students should be high on the priority list of any studio owner. YogaWorks is one of the most well-known yoga brands in the U.S., … Read More
Still wondering what to get your mom for Mother’s Day? This year you can participate together in something a little more meaningful than a card and flowers. May 12-14 you … Read More
Online customer reviews can make or break a business, especially a small one. According to a survey conducted by BrightLocal, 84 percent of people trust online reviews as much as … Read More
It is common for people to get anxiety or nerves before walking into a new yoga studio for the first time. Where are the locker rooms? Which direction do they … Read More
We’ve seen it proven time and time again — the Internet is one of the world’s, and a business’, most powerful tools.
Websites not only ease the burden of a … Read More
Beauty brand Calgon once used the slogan, “take me away,” in their advertisements. Taking clients away is exactly what yoga studios that host retreats do.
Debra Murphy, the director of … Read More
Creating a strong and engaging brand through social media.
Social media can be a great way to reach out to your community and other like-minded people, but it can also … Read More
It can sometimes feel like there isn’t enough hours in the day to run your studio, teach and have a personal life. Extreme multi-tasking can sometimes mean nothing ever gets … Read More
The ball may be dropping in Times Square on New Year’s Eve, but the number of people you will see at your studio in the coming months will be rising. Having … Read More
The Deaf Yoga Foundation serves as a support network for deaf, hard-of-hearing and signing yoga teachers and students around the world. They work to arrange interpreters for yoga teacher’s trainings, … Read More
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