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marketing

5 Ways to Use Instagram Stories Highlights
3 weeks ago

5 Ways to Use Instagram Stories Highlights

By  •  Reach

It’s important as a business to stay up-to-date on social media trends. The various platforms are a great way to drive traffic to your studio and stay in contact with …
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3 Tips to Effectively Market Your Yoga Studio
3 weeks ago

3 Tips to Effectively Market Your Yoga Studio

For many yoga studio owners, creating an effective marketing plan is a daunting task. After all, yoga isn’t just about the poses and the breath – your mission is to …
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Summer Fun
1 month ago

Summer Fun

By  •  Reach

House of Yoga in York, Pennsylvania, operated as a pop-up space from January until June in 2015. It was then that the studio finally found a permanent home in the …
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Using Your Personal Brand For Good
1 month ago

Using Your Personal Brand For Good

By  •  My Mantra

As a kid, Devon Pinto’s mom would always try to get him to take yoga classes she taught. But Pinto rebelled and called the practice “boring.” He couldn’t seem to …
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Marketing Feelings, Not Services
1 month ago

Marketing Feelings, Not Services

When a new member signs up for their first class, are they filling out forms and creating a transaction for you or are they taking the first step of their …
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Facebook Marketing Made Easier
2 months ago

Facebook Marketing Made Easier

By  •  Reach

Eighty percent of small business owners use Facebook for marketing, making it the most popular tool to advertise your content. This makes being proficient in how your ads perform on …
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Marketing Your  Yoga Studio on Social Media
3 months ago

Marketing Your Yoga Studio on Social Media

Social media is a hub of connections and impressions for the yoga industry. Studios build remote relationships. Audiences select and interact with brands they’re interested in, then purchase with a …
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How to Develop a Winning Referral Program
4 months ago

How to Develop a Winning Referral Program

Today, the power of word-of-mouth marketing is astonishing. Take these statistics, for example:

  • 92% of consumers trust referrals from people they know – Nielsen
  • People are four times more …
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Direct Mail is Alive and Well
4 months ago

Direct Mail is Alive and Well

By  •  Reach

Over the years, you’ve likely heard the phrase “direct mail is dead.” But is it really? According to the latest stats from the Data & Marketing Association (DMA), you should …
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How to Create SEO-Friendly Blogs
4 months ago

How to Create SEO-Friendly Blogs

By  •  Reach

SEO, or search engine optimization, can improve your studio’s traffic, whether it’s getting students to your website or getting them through the door. SEO, simply stated, is writing your content …
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