More and more you hear nutrition being talked about.
That’s where fitness and healthiness happen — with the food you’re putting into your mouth. So, how can you incorporate nutrition into your yoga studio? Here, various studio owners share the highlights of nutrition offerings and options they either have or had tried at one time.
South Street Yoga
Debbie Weinstein, the owner of South Street Yoga in Morristown, New Jersey, offers both one-on-one nutrition options as well as corporate possibilities.
For individual sessions, Weinstein will meet with clients for an average of three sessions. The first is the intake session, where she goes through their medical and familial history, what has worked for them in the past, etc. It’s a 40-page document, but gives her the information she needs.
The second session is the creation of a plan and putting it into place. The third session is tweaking. Then from there it gets very individualized.
On the corporate side, Weinstein said it varies greatly. A recent series for a childcare provider business was a lecture on raising healthy eaters — offered to both parents of children at the facility and childcare workers. Lunch-and-learns, wellness training, cooking demonstrations, group nutrition classes and more are also offered.
Weinstein had two tips when it comes to nutrition in your studio: First, make sure you’re qualified to give out nutrition advice. She has a master’s of science degree in applied clinical nutrition, plus other accolades. Second, take insurance. She said it makes a big difference if you do.
Healthwise Yoga and Wellness Studio
Located in Maple Grove, Minnesota, Healthwise Yoga and Wellness Studio is unique. Owner Kristin Dahl, started it in conjunction with Healthwise Behavioral Health and Wellness Clinic. She wanted her clients to have a mind-body studio, but it is also open to the public.
The idea of functional nutrition is prevalent in the studio. One-on-one appointments are offered with Healthwise’s nutritionist, Kimberly Plessel. For the initial 90-minute session, it’s $225. For a 60-minute follow up, it’s $150. For a combo, it’s $350.
The idea on these nutrition meetings is not weight loss, but rather finding and eradicating body imbalances. “Food is part of balancing out our health systems,” said Dahl.
They take a whole-person approach, talking about food but also one’s relationship to food and other general health matters.
Yoga students are made aware of the studio’s nutrition offerings through social media, the website and eblasts. Plessel will also host workshops on different topics, letting people know about the nutrition options.
For Dahl, nutrition is an essential topic for her clients and yoga studio members. “The food we eat very much affects the way we feel in our bodies,” she said.
What do they need? That’s the question Andrea Stern, the founder of Satori Yoga in San Francisco, California, has to continually ask about her clients and teachers.
Located in the financial district of the Bay Area, it’s been a challenge to get busy career people invested in nutrition. Allie Stark, a previous yoga teacher at the studio, ran a challenge cleanse when they first started out. “A really great way to introduce something new is to make it a group challenge,” said Stern. “Make sure all of the team knows what is happening and understands the benefits, so they can talk it up as well.”
However, as Stark grew her contacts and got connected with corporations, it’s been more challenging to keep up the nutrition focus at the studio. But whenever someone has a question, Stern points them to Stark. “It is helping our students get what they need to get healthier, and that’s really the goal,” she said.
In fact, one of Stern’s own goals is creating a space so her teachers can launch into successful careers. “I really believe in promoting teachers at a boutique studio because that’s what sets us apart from larger corporate operations,” she said. “We have these unique teachers with really unique points of view.”
All in all, Stern said having options available, whether it’s in studio or pointing a student to an expert like she does with Stark, is key. Whatever you can offer your clients can go a long way. “I think we just need a team of experts these days to be a fully, well-rounded healthy individual in this crazy world we live in,” she said. “If I can help connect people with the right people, then it benefits us both.”