In terms of competition, the fitness industry is fierce. “There’s so much competition out there, not only among yoga studios, but we’re also competing against every other lifestyle and fitness brand,” … Read More
It’s one thing to have shelves with products for sale at your studio. It’s another to have a successful boutique.
At Yoga Centered Studio, shopping at her boutique is an experience, … Read More
Sometimes, the best lessons come from the worst mistakes. For Sharli Kiner, that was opening up a second yoga studio with a spa.
The owner of Limber Tree Yoga Studio, … Read More
Ann Stevens was leading a yoga class at a Virginia college when a teacher walked into her classroom. “Will you let someone in a wheelchair in your class?” the teacher … Read More
When it comes to workshops, Heather Lindemann said it’s best to have a wide range.
“We do sort of have a loose policy that we run a balanced mix of … Read More
Every employee of I Love Yoga Studio in Dania Beach, Florida, is in the Energy Exchange Program.
Zayna De Gaia, a co-owner of the studio, said the Energy Exchange is … Read More
Like yoga, there is a flow to your client’s day. And for Kerry Bestwick, it’s discovering that particular flow that determines a studio’s schedule.
As a co-owner of PYP Studio … Read More
Once a week at Namaste Yoga in Royal Oak, Michigan, about 10 women gather for a prenatal yoga class.
The teacher, Lori Cohn, has been teaching prenatal yoga classes for … Read More
When Carmen Champion took ownership of Main Street Yoga in Bloomington, Illinois, she realized none of the studio’s teachers knew the business’ mission statement.
About nine months after stepping into … Read More
Opening a studio can be quite a feat. But opening multiple locations can be an entirely different challenge.
Claire Ewing, CorePower Yoga’s studio marketing manager, gave insight into how CPY … Read More
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