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Reach

marketing

Website Do’s & Don’ts
1 year ago

Website Do’s & Don’ts

We’ve seen it proven time and time again — the Internet is one of the world’s, and a business’, most powerful tools.

Websites not only ease the burden of a …
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Take Me Away
1 year ago

Take Me Away

By  •  Reach

Beauty brand Calgon once used the slogan, “take me away,” in their advertisements. Taking clients away is exactly what yoga studios that host retreats do.

Debra Murphy, the director of …
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The Fine Art of Social Media
2 years ago

The Fine Art of Social Media

By  •  Reach

Creating a strong and engaging brand through social media.

Social media can be a great way to reach out to your community and other like-minded people, but it can also …
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New Year, New Marketing Plan
2 years ago

New Year, New Marketing Plan

The ball may be dropping in Times Square on New Year’s Eve, but the number of people you will see at your studio in the coming months will be rising. Having …
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Deaf Yoga Foundation Makes Yoga More Adaptable
2 years ago

Deaf Yoga Foundation Makes Yoga More Adaptable

By  •  Reach

The Deaf Yoga Foundation serves as a support network for deaf, hard-of-hearing and signing yoga teachers and students around the world. They work to arrange interpreters for yoga teacher’s trainings, …
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Marketing Your Studio Through Photography
2 years ago

Marketing Your Studio Through Photography

By  •  Reach

Your studio only gets one chance to make a first impression. Strong photography and marketing can be the key elements to making sure a first impression is a good one. …
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Building the Right Social Media Strategy for You
2 years ago

Building the Right Social Media Strategy for You

By  •  Reach

Gone are the days of watching the television for ads or picking up a flyer at the local grocery store. Today, a large majority of advertising seems to come from …
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Making Marketing Noise
2 years ago

Making Marketing Noise

By  •  Reach

In terms of competition, the fitness industry is fierce. “There’s so much competition out there, not only among yoga studios, but we’re also competing against every other lifestyle and fitness brand,” …
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To Build Community, Invite Them In
2 years ago

To Build Community, Invite Them In

By  •  Reach

As a small business, it’s important that you connect with residents surrounding your studio. The more familiar people are with your business, the more likely they are to join and …
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Focus on Teachers, Not Styles
2 years ago

Focus on Teachers, Not Styles

By  •  Reach

As a yoga studio owner, you may be tempted to diversify your class schedule in order to attract a wider demographic of customers. Although this can be a good move …
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