About one third of the 36 million U.S. yoga practitioners are men. While there aren’t nearly as many male practitioners, the interest in yoga among this demographic has grown tremendously. Try these … Read More
Have you had an insurance policy checkup or a second opinion in the last 12 months? Did you sit down with your agent during your last renewal and review the … Read More
We all seem to be striving for simplicity in our lives. At the core of any yoga practice is this idea of getting to the heart of what’s important in … Read More
It is hard to go a day without hearing about climate change, but there isn’t much discussion about what small businesses can do about it. You will be surprised how … Read More
Music can be used for a variety of purposes in yoga studios, both in the lobby/retail area and in class.
The soundtracks you choose affect both employees and customers, so … Read More
Three things to consider when it comes to choosing your yoga mat:
Your yoga mat should act as a tool to complement and strengthen your students’ practice, not act as … Read More
Sometimes it takes stepping outside of your business to gain fresh perspective and renew your excitement for the work that you do. While getting away can seem difficult when you … Read More
The number of Americans practicing yoga has grown by over 50 percent in the last five years. Wonderful news, but it does mean operating in an increasingly competitive market. For a yoga … Read More
How do you define and measure success? Success means something different for each studio owner, but there is really only one way to measure it: metrics. Metrics are numbers that … Read More
The practice of yoga is such a peaceful discipline that it is natural for yoga instructors not to think about the liability of their teaching or their studio. The unfortunate … Read More
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