Meraki Yoga — our cover story for the May/June 2019 issue — was founded by best friends Adrienne Hoxmeier and Rachael Butts in 2016. Since, the duo has become a staple of the yoga community in Fort Collins, Colorado.

Here, discover more about the two studio owners, including how they got involved in the yoga industry and their unique leadership styles.

Rachael Butts

Mindful Studio Magazine: How did you get involved in the yoga industry? What are the key turning points in your story?

Adrienne Hoxmeier and Rachael Butts.

RB: I came to yoga in 2007 to work through pain in my legs and feet from plantars fasciitis. As a high school athlete, I immediately connected to the physical and mental discipline of a regular asana practice. After five years, I decided to complete my 200-hour training and start my journey as a yoga teacher.  

Adrienne and I met teaching yoga in Fort Collins and shared an instant connection. Our entrepreneurial drive and desire to share this practice led us to open Meraki Yoga in 2016.

MS: How would you describe yourself as a leader? What makes you unique as a person?

RB: As a leader, I am encouraging, inclusive and authentic. I value connection and see the importance of our employees feeling connected to us as managers and how that trickles down to our team’s genuine connections with their students. I come from a family of entrepreneurs. My parents and grandfather have always taught me the value in making others feel important and valued.

I was a wholesale apparel rep before I became a yoga teacher, traveling all over the southeast to help build brand awareness for new apparel lines.

In addition, I have never met a stranger. I am always one to strike up a conversation with someone I don’t know.

Adrienne Hoxmeier

MS: How did you get involved in the yoga industry? What are the key turning points in your story?

AH: I was a formally trained dancer for most of my life and found yoga after I stepped away from dance when I was 18 years old. Yoga had me hooked from day one. Providing me with similar mental and physical benefits as dance, it became a consistent part of my daily life for almost seven years before I decided to complete my first teacher training. As chance would have it, Rachael and I were hired on the same day at a studio here in Fort Collins — we quickly became friends and would frequently connect over happy hour to share our experiences as new teachers. One conversation led to another and we soon discovered that we both had dreams of, one day, owning our own business — and the rest is history.

MS: How would you describe yourself as a leader? What makes you unique as a person?

AH: As a leader I am focused, honest and passionate. I aim to create an environment that feels collaborative where our teachers feel both respected and empowered.

I received my degree in apparel design and production and during my last year of college I lived in Paris for three months where I completed an internship with a fashion designer there.

For more insight into the studio owners and Meraki Yoga, read the May/June cover story here.