Gina Norman is the owner and managing director of Kaia Yoga Complete Wellness. With four locations in Connecticut, the business has grown over the years.
Below, Norman shares an inside look … Read More
Unsupportive family and friends in your inner circle isn’t a widely talked about subject when deciding to start and run your business.
Sadly, however, it is a common experience … Read More
Did you know 256 yoga studios opened up last year? About 40% will make it at best, and most of the studios offer the owner to buy himself/herself a job. Many turn … Read More
We are always hearing about how networking is an important part of creating and maintaining a business, but using this skill to create lasting and meaningful partnerships is just as … Read More
Have you considered adding hot yoga to your studio and were wary of the expense? For many studio owners, the benefits of hot yoga outweigh the additional cost. However, at … Read More
Your studio only gets one chance to make a first impression. Strong photography and marketing can be the key elements to making sure a first impression is a good one. … Read More
Who are you?
It’s a simple question in structure, but the answer can be hard to find. However, when it comes to branding, knowing the answer for your yoga studio’s … Read More
The ball may be dropping in Times Square on New Year’s Eve, but the number of people you will see at your studio in the coming months will be rising. Having … Read More
It should come as no surprise that getting fit is one of the most popular New Year’s resolutions each year. What may surprise you, however, is another extremely common resolution: … Read More
Kat Robinson opened Active Kat Yoga in Doniphan, Missouri, 15 years ago. Doniphan is a considerably much smaller town than the large metropolitans of the state like Kansas City or … Read More
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