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instructors

Tips for Managing Subs
3 years ago

Tips for Managing Subs

Having reliable subs is an important aspect of your studio business. After all, nothing makes students angrier than a class being canceled because a teacher called in sick at the …
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Yoga Instructors and Studios Need Protection
3 years ago

Yoga Instructors and Studios Need Protection

Yoga studio owners, as well as independent yoga instructors, need to protect themselves with appropriate and sufficient insurance coverage.

Even relatively simple juries can result in a claim being filed …
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Building the Right Social Media Strategy for You
3 years ago

Building the Right Social Media Strategy for You

By  •  Reach

Gone are the days of watching the television for ads or picking up a flyer at the local grocery store. Today, a large majority of advertising seems to come from …
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The Golden State of Yoga
3 years ago

The Golden State of Yoga

Santa Monica’s eclectic Main Street sits just steps from the Pacific Ocean. On a normal day, the mile-long stretch bustles with a mix of local residents and tourists enjoying the many …
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The Franchise Studio
3 years ago

The Franchise Studio

When speaking with studio owners or potential owners about the benefits of a studio franchise, I liken it to the practice of yoga itself. The franchise is like the floor …
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Seven Requirements for Sales and Marketing Success
3 years ago

Seven Requirements for Sales and Marketing Success

For most fitness business owners, consistently attracting the right clients to their business (and keeping them) is an ongoing struggle — especially because competition is always increasing in the marketplace.


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The Final Pose: Yogamaya
3 years ago

The Final Pose: Yogamaya

Stacey Brass, the owner of Yogamaya, on the intricate details of her studio’s success.

How many members do you have? “We have lots of regular students forming our core community, …
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Confessions of a Yoga Studio Owner
3 years ago

Confessions of a Yoga Studio Owner

By  •  Grow

Sometimes, the best lessons come from the worst mistakes. For Sharli Kiner, that was opening up a second yoga studio with a spa.

The owner of Limber Tree Yoga Studio, …
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Breaking Instructor Boundaries at Free Range Yoga
3 years ago

Breaking Instructor Boundaries at Free Range Yoga

By  •  Grow

A few months ago, Free Range Yoga owner Dawn Piper realized her studio had a problem to solve: It was running out of space in the small town of Macomb, …
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How to Open Multiple Locations
3 years ago

How to Open Multiple Locations

By  •  Reach

Opening a studio can be quite a feat. But opening multiple locations can be an entirely different challenge.

Claire Ewing, CorePower Yoga’s studio marketing manager, gave insight into how CPY …
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