Image

local community

Revamping Your New Year Marketing Strategy
7 months ago

Revamping Your New Year Marketing Strategy

By  •  Reach

The ball may be dropping in Times Square on New Year’s Eve, but the number of people you will see at your studio in the coming months will be rising. Having …
Read More

A Beautiful Community: Teaching at Laughing Lotus
2 years ago

A Beautiful Community: Teaching at Laughing Lotus

Laughing Lotus is one of the top-rated yoga studios in the world, with locations in New York City, Brooklyn, San Francisco, and soon to be New Orleans.

Dana Trixie …
Read More

The Triumphs and Trials of Acquisition
3 years ago

The Triumphs and Trials of Acquisition

By  •  Grow

Seven years ago, Bella Prana Yoga studio got a modest start in Tampa, Florida, catering to about five people per class. At the time of the studio’s founding, Bella Prana …
Read More

Yoga Instructors and Studios Need Protection
3 years ago

Yoga Instructors and Studios Need Protection

Yoga studio owners, as well as independent yoga instructors, need to protect themselves with appropriate and sufficient insurance coverage.

Even relatively simple juries can result in a claim being filed …
Read More

Making Marketing Noise
3 years ago

Making Marketing Noise

By  •  Reach

In terms of competition, the fitness industry is fierce. “There’s so much competition out there, not only among yoga studios, but we’re also competing against every other lifestyle and fitness brand,” …
Read More

Beauty of the Boutique
3 years ago

Beauty of the Boutique

By  •  Grow

It’s one thing to have shelves with products for sale at your studio. It’s another to have a successful boutique.

At Yoga Centered Studio, shopping at her boutique is an experience, …
Read More

The Franchise Studio
3 years ago

The Franchise Studio

When speaking with studio owners or potential owners about the benefits of a studio franchise, I liken it to the practice of yoga itself. The franchise is like the floor …
Read More

The Final Pose: Yogamaya
3 years ago

The Final Pose: Yogamaya

Stacey Brass, the owner of Yogamaya, on the intricate details of her studio’s success.

How many members do you have? “We have lots of regular students forming our core community, …
Read More

To Build Community, Invite Them In
3 years ago

To Build Community, Invite Them In

By  •  Reach

As a small business, it’s important that you connect with residents surrounding your studio. The more familiar people are with your business, the more likely they are to join and …
Read More

5 Years in the Making
3 years ago

5 Years in the Making

In December 2015, Meta Yoga studio celebrated five years in business. But the concept was over six years in the making.

A little over six years ago, Breckenridge, Colorado, had …
Read More