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New Year, New Marketing Plan
2 years ago

New Year, New Marketing Plan

The ball may be dropping in Times Square on New Year’s Eve, but the number of people you will see at your studio in the coming months will be rising. Having …
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Working Out Workshops
2 years ago

Working Out Workshops

In her opinion, Annie Moyer said just because a workshop’s title has “yoga” in it doesn’t mean much anymore.

“I’m sad to say that, but I also think it’s a really …
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The Triumphs and Trials of Acquisition
2 years ago

The Triumphs and Trials of Acquisition

By  •  Grow

Seven years ago, Bella Prana Yoga studio got a modest start in Tampa, Florida, catering to about five people per class. At the time of the studio’s founding, Bella Prana …
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Marketing Your Studio Through Photography
2 years ago

Marketing Your Studio Through Photography

By  •  Reach

Your studio only gets one chance to make a first impression. Strong photography and marketing can be the key elements to making sure a first impression is a good one. …
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Yoga Instructors and Studios Need Protection
2 years ago

Yoga Instructors and Studios Need Protection

Yoga studio owners, as well as independent yoga instructors, need to protect themselves with appropriate and sufficient insurance coverage.

Even relatively simple juries can result in a claim being filed …
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4 Reasons to Offer Products That Make a Difference
2 years ago

4 Reasons to Offer Products That Make a Difference

A well-appointed boutique has the potential to be a key profit making mechanism for any studio. How do you ensure that your boutique is maximizing its potential? Take a look at …
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Confessions of a Yoga Studio Owner
2 years ago

Confessions of a Yoga Studio Owner

By  •  Grow

Sometimes, the best lessons come from the worst mistakes. For Sharli Kiner, that was opening up a second yoga studio with a spa.

The owner of Limber Tree Yoga Studio, …
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Breaking Instructor Boundaries at Free Range Yoga
2 years ago

Breaking Instructor Boundaries at Free Range Yoga

By  •  Grow

A few months ago, Free Range Yoga owner Dawn Piper realized her studio had a problem to solve: It was running out of space in the small town of Macomb, …
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Recovery of the Mind and Body
2 years ago

Recovery of the Mind and Body

For many yogis, practicing yoga is life-changing. That couldn’t be more true for Taylor Hunt, the owner of Ashtanga Yoga in Columbus, Ohio.

Over six years ago, Hunt was six …
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