Hosting fundraisers and raising money for charity is common across the nation for yoga studios. In order to maximize the amount of donations being collected, it’s important each studio owner does their part to make sure the event is successful. That comes down to preparation before, operations during and even how you follow up afterward. Below are a few tips to make sure your next fundraiser hosted by your studio is a hit:
Have a Local Connection
It is important to host a fundraiser for an organization that impacts your community. Try taking a suggestion from a member or if there is something your neighborhood donates frequently to, jump on that.
Same Time, Same Place
By hosting your events on the same date and time, each year will build momentum. People will remember it is coming up and will help create a buzz around town and get others interested.
Incorporate the Media
Pitch your fundraiser to newspapers, TV new stations and the radio to be sure people know your fundraiser is open to the public and not just for your studio members. Give them a unique angle to go off of that will help your story stand out.
Get a Photographer
Everyone loves to look back on how much fun they had at an event, and yours should be no different. Hire a photographer or see if a student would be willing to volunteer to shoot photos for free for you to post on your social media platforms.
Start Thinking for the Year Ahead
There is always a way to make an event bigger and better. Try to live in the moment as much as you can, but once it is over, start evaluating where you could have added more. Try adding something to help you market for the year to come, leading up to the next time the event is hosted. People love to see something new, and you should make sure they get that by putting a new twist on the fundraiser.